Meet Michelle Ust

Born and raised in South Dakota, KELOLAND has always been part of my life. As far back as I can remember, my news came from the anchors at KELO and Captain 11 provided hours of entertainment for me as a young child. When the opportunity came for me to join the marketing team as an Account Executive, my decision was easy. I was thrilled to be part of a brand I trusted and respected. With an education in marketing and business, paired with a background in print and digital media sales, this was the perfect fit for me.

My favorite part of my role at KELO is meeting with clients and getting to understand their needs to best develop a marketing plan that will bring results. I truly believe in getting to know my advertisers and take pride in helping the success of their business by showing products that are the most suitable for them. With endless options in both broadcast and digital elements, I can reach the perfect audience for you.

When I am not strategizing marketing plans for my clients, I love to spend my time as ‘Mom’ to my six year old daughter, Sayler. We enjoy exploring the outdoors, spending time at the lake, and any activity that helps us collect memories. I also love volunteering my time with organizations that I believe are vital to our community such as; Make-a-Wish South Dakota, Home Builder’s Association of the Sioux Empire and Community for Community Fundraising.